Woman in a bright blue Arctropic shirt standing on a rooftop terrace in Rome at sunset, holding a glass.
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Arctropic Collection

Coming Soon

The Precambrian was the vast span of time before complex life truly began to take shape — the foundation for everything that followed.

We can still touch the Precambrian today. Parts of Norway's bedrock were formed nearly three billion years ago, shaped by immense forces, chaos and order.

Prekambrium is built on the same contrasts: endurance and heritage, evolution and innovation. Arctropic — Hawaiian shirts inspired by Norway and the Arctic — is our very first step.

Woman fly fishing in a clear Norwegian river wearing a black and white Arctropic shirt with a wave print.Surfer carrying a board on the beach at Unstad in Lofoten, wearing an Arctropic shirt with fishing boat and snowflake print.Woman on a rooftop terrace in Rome wearing a blue Arctropic shirt printed with polar bears and pack ice.Woman dancing on a nightclub floor under blue and purple lights, wearing a black and white Arctropic shirt with a breaking wave print.Man walking in front of a Berlin U-Bahn station wearing a light blue Arctropic shirt with a mountain print.Woman leading a boardroom meeting overlooking the Singapore skyline at night, wearing an orange Arctropic shirt with printed city motifs.Man walking through a colourful Indian street market wearing an Arctropic shirt printed with reindeer and snow-covered mountains.Man walking a husky along a palm-lined Los Angeles sidewalk wearing a black and white Arctropic shirt with a wave print.Man in a bright blue Arctropic shirt sitting at an outdoor café in Havana with friends, cigars and colourful classic cars in the background.Illustrated portrait of a man by a fjord wearing an Arctropic shirt printed with snowy mountains and a telemark skier.Man in an alpine landscape wearing a white Arctropic shirt printed with mountains, halibut and fish-drying racks.Man on a pine-lined beach wearing a turquoise Arctropic shirt printed with dried cod and spruce trees.Man on a tropical beach wearing a white Arctropic shirt printed with fishing boats, snowflakes and mountains.Woman on a Parisian street wearing a green Arctropic shirt with Norwegian rosemaling and folk motifs.